For Immediate Release

Strong Demand for Incentive Meetings in Colorado Fuels Company Expansion

Vail, Colorado, March 30, 2016.

Operation Altitude, a Colorado Destination Management Company, adds Sales and Operations Manager in response to continued industry growth. Operation Altitude continues to expand its 20-year presence in Colorado with the addition of Olivia Zuncic as the Sales and Operations Manager in their Denver office.  “We continue to see a growing need for experienced team members to support clients wanting unique, high-end experiences for their incentive programs in Colorado,” says Melissa Layton, co-owner and founding partner.

Case in point, with multiple programs running simultaneously in the Vail Valley the last week of February, Operation Altitude’s team was in full swing orchestrating every detail for over 500 attendees. These services include every element from airport transportation and custom daily excursions to valley-wide dining, multiple evening events and even a full scale reproduction of the Ullr Fest at Dobson Arena with a concert by Sheryl Crow. These incentive programs are focused on driving attendance and keeping their attendees excited about coming back year after year. A conservative estimate suggests a $1.9 million bump to the local economy from these two programs alone (not including fees for Ms. Crow, Von Miller or Mark Wahlberg who were also in attendance). “Each trip must exceed expectations and create excitement and buzz among well-traveled guests who have been there and done that. To be successful, you have to be a magician of sorts –making the impossible not only possible, but seamlessly so,” says Layton, “and that’s when our experienced team really shines.”

Operation Altitude recently rebranded the company and continues to build on that momentum along with the healthy industry demand. “The timing was perfect to hire an experienced and motivated individual, who will help us take our business to the next level”, said co-owner, Todd Layton. Olivia brings a wealth of experience with 11 years combined background of event production and design with half of them in hotel event sales and operations. From building quality relationships to creating and executing the most memorable event for her clients, Olivia has demonstrated an exceptional ability to deliver results with style and flair that keeps clients coming back.

Operation Altitude is a full service destination management company providing creativity, experience and superior service levels to make group events successful and worry free. With offices in Denver and Vail, Operation Altitude services the entire state of Colorado where the Rocky Mountains provide a premier destination for corporate, association and incentive group events. Operation Altitude offers local expertise in Keystone, Breckenridge, Copper Mountain, Steamboat Springs, Aspen and Vail/Beaver Creek. Operation Altitude’s Mile High City office services city wide conventions as well as smaller association and corporate conferences and incentives in Denver, Boulder and Colorado Springs. Operation Altitude is your Colorado Connection for meetings and events that matter.

Kelly Layton, Director of Business Development              970-827-5200